H&M Rooftop VIP Party
The VIP party organised on Unirea Shopping Center rooftop has marked the biggest store opening in Eastern Europe. H&M celebrated its network expansion with a red carpet party, important guests and fine drinks.
The creative approach and the transformation of all the production challenges into creative opportunities have generated the year’s coolest shopping experience. Three floors of clothing, shoes, accessories, underwear, home deco and men fashion were celebrated with a huge red carpet, Prosecco, fashion people and a super fun party.